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Chris Anderson on why “Freemium” models work

Today at Y Combinator’s Startup School, (http://startupschool NULL.org/) Chris Anderson from Wired gave a fascinating presentation on leveraging Business Models (a great Techcrunch summary is available here (http://www NULL.techcrunch NULL.com/2009/10/24/startup-school-wired-editor-chris-anderson-on-freemium-business-models/)). With economic times being as challenging as they are, the allure of leveraging “a free service” to build users makes sense. “Freemium” gets people using [...]

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