Author Archive: Darby Nelson

Making of a Campaign: Multiple Gateways

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gateway routing branding visual design

The content we develop at Recurly is intended to be educational, useful, and approachable. We use campaigns to promote this content, which typically comes in the form of a digital book full of insights, knowledge, and tips for building a subscription business. As brand designers, our role is to work with the marketing team to create these campaigns—a process we’ll outline in this post from concept to production, using our latest campaign, Why Subscription Businesses Need Multiple Payment Gateways, as an example.

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