Silicon Valley Bank Meetup Recap: Discussing Trends in Subscription Commerce

Events-01On Wednesday evening of last week, Silicon Valley Bank hosted a lively meetup with Recurly at the Bank’s San Francisco office. The event was attended by a highly-engaged group of subscription commerce companies gathered to discuss best practices and the growth of the hybrid model.

SVB-Dan-AustinRecurly’s CEO, Dan Burkhart, held a fireside chat discussion with Austin Fonacier, VP of Engineering for Loot Crate, one of Recurly’s customers. Fonacier provided insights on scaling a high-growth company and discussed all the real-life problems Recurly solves for LootCrate every day. We were so pleased when Fonacier stated that, "You'd have to hire an entire team of people to do what the Recurly product does for us."

Recurly’s own Emma Clark, Chief of Staff, gave a presentation on the benefits of the subscription model for both customers and businesses. She also discussed key market trends in response to the evolution of the subscription model. These trends include “new” membership programs (following the Amazon Prime lead), hybrid billing models, and sales through multiple channels.

SVB-EmmaIt was great to have a chance to spend an evening with so many smart, creative and passionate professionals to explore the competitive advantages delivered by subscription commerce. And thanks to Silicon Valley Bank for being such a gracious host!

 

 

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