Insights on scalability, millennials shift to online subscriptions, and Gmail's new "Manage Subscriptions" feature

Welcome back to Subscriptions Weekly! First up, we've got Tony Allen, CTO at Recurly, spilling the beans on scalability and top-notch performance management as the secret sauce behind subscription business success. Recurly is up for the Best Subscription Management Platform Award at the 2024 SubSummit Cube Awards! If you're still...

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Inside Subscription Sessions: Combatting churn

On April 18, Subscription Sessions: Combatting churn gathered industry experts from leading brands like Alaska Airlines, FabFitFun, Roku, The Guardian, and Output to discuss trends, tactics, and real-world examples to drive retention, renewals, and upsells.  Watch the event on-demand now, or keep reading to get the highlight of each...

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You asked. Recurly delivered. More built-in benchmarks.

In January, we shared exciting news—the inclusion of built-in benchmarks in Recurly Reporting & Analytics. Your responses were overwhelmingly positive, so we’ve come back with more!  Six new built-in acquisition and retention benchmarks The first built-in benchmarks Recurly rolled out focused on churn metrics. Now, we’ve turned our...

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Flying pups, healthcare debates, and checkout demands

Welcome back to Subscriptions Weekly! First, let's talk about flying pups. Bark, the genius behind BarkBox and a proud Recurly customer, is taking our furry friends to cloud nine with Bark Air. Over at Alaska Airlines, they’re gearing up for a vote that could revolutionize healthcare by considering subscription-based access...

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How to successfully A/B test subscription pricing strategies

In today's consumer-centric economy, price can be the deciding factor for the success or stagnation of a product. Fine-tuning pricing is vital for success–whether it's about acquiring new customers, moving them from promotional offers to regular rates, or retaining them in the long run, the path to sustainable revenue growth...

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Digital media subscriptions, Spotify's new tiers, Visa's handy tool, Paramount+'s Super Bowl prep, and X's rewards

Welcome back to Subscriptions Weekly! Let's talk about the explosive growth in digital media subscriptions. It seems like everyone's hopping on the subscription train, and it's not slowing down anytime soon. Visa heard cries for help and introduced Subscription Manager for tracking and managing subscriptions. Spotify is hiking up prices...

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How to optimize subscription pricing with bundling strategies

Subscription models have become the holy grail of customer retention and revenue streams. To compete, you must continually evolve and optimize your subscription pricing strategy. As part of our virtual event, Subscription pricing & packaging: How to optimize and implement, Matt Lindsay, CEO of Master Economics, and Niraj Naik,...

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Alaska Airlines' new subscription, BNPL is booming, and the beat of streaming & publishing subscriptions

Welcome back to Subscriptions Weekly! Buckle up, turn up the tunes, and get ready to dive into the world of subscriptions. First stop: Alaska Airlines and Recurly are teaming up to make your travel dreams soar to new heights, unlocking a world of personalized experiences at 35,000 feet! Installment plans...

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How to optimize your subscription pricing strategy with engagement and cohorts

In subscriptions, one size does not fit all. Understanding the intricacies of your customer base is pivotal when it comes to pricing and packaging. A generic pricing model often misses the mark in considering the diverse needs and preferences of unique subscribers. Personalized pricing and packaging strategies have surged to...

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Swipe right on this week's subscription trends in shopping and the future of driving

Welcome back to Subscriptions Weekly! We're diving headfirst into the exciting world of subscriptions, online shopping bliss, and the future of driving—all with a fun twist. We've got some big news from the payment powerhouse, Mastercard, unleashing their latest creation: Smart Subscriptions. In retail news, researchers say that half of...

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