Alaska Airlines' new subscription, BNPL is booming, and the beat of streaming & publishing subscriptions

Welcome back to Subscriptions Weekly! Buckle up, turn up the tunes, and get ready to dive into the world of subscriptions. First stop: Alaska Airlines and Recurly are teaming up to make your travel dreams soar to new heights, unlocking a world of personalized experiences at 35,000 feet! Installment plans...

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How to optimize your subscription pricing strategy with engagement and cohorts

In subscriptions, one size does not fit all. Understanding the intricacies of your customer base is pivotal when it comes to pricing and packaging. A generic pricing model often misses the mark in considering the diverse needs and preferences of unique subscribers. Personalized pricing and packaging strategies have surged to...

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Swipe right on this week's subscription trends in shopping and the future of driving

Welcome back to Subscriptions Weekly! We're diving headfirst into the exciting world of subscriptions, online shopping bliss, and the future of driving—all with a fun twist. We've got some big news from the payment powerhouse, Mastercard, unleashing their latest creation: Smart Subscriptions. In retail news, researchers say that half of...

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Pricing at scale: Enabling subscription-based pricing flexibility through tech

In the subscription economy, businesses thrive not only on their capacity to attract customers but also on their ability to retain and continually satisfy those subscribers. Central to this success is the alchemy of pricing that can entice new sign-ups and keep existing customers engaged.  During Subscription pricing &...

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How to navigate dynamic pricing for subscription businesses

Dynamic pricing is not new—it's been the staple of companies like airlines and hotels for decades. But today, with the rising demand for digital products and services, the subscription industry is adopting this model at an accelerated pace.  Why the shift? This pricing strategy allows businesses to respond to many...

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Payment powerhouses, winning plays in subscriptions, and Target's shipping smash hit

Welcome back to Subscriptions Weekly, first up, Amazon Pay just scored a win with the RBI, getting the green light to offer online payment solutions to businesses in India. Tony Allen shares with us why streamlining payments can turbocharge your subscription-based business and set you up for success in a...

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Subscription pricing & packaging: Strategies to optimize and implement pricing flexibility

As subscription products become more complex and consumers demand more customization options, businesses face a new challenge: the ability to quickly adapt and deliver the flexibility that prospects demand.  So, Matt Lindsay, CEO of Mather Economics, and I, Niraj Naik, VP of Product Management at Recurly, wanted to equip you...

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Google Pay exits stage, streaming claims the spotlight, and Tabby makes its entrance

Welcome back to Subscriptions Weekly, where the latest trends and updates on everything subscription and payments related are served with a side of fun. First up on our radar, we've got Google Pay taking a graceful bow in the U.S.; streaming revenue is set to steal the spotlight from pay...

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Charge your gamepads, get your watchlist & wallet ready; Amazon Prime is capturing viewers' attention

Welcome back to Subscriptions Weekly! We've got some piping hot updates in the world of subscriptions and streaming. Twitch is cranking up its prices for the first time ever, Meta finds itself at odds with privacy advocates, the average person in the US is shelling out close to a grand...

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Keeping subscribers engaged: Buy Now, Pay Later, Target’s premium membership & more

Welcome back to Subscriptions Weekly! We're prepping for the long weekend and retailers want you to spice up your closet without giving your wallet a workout. Target is all about upping its game to treat you like retail royalty by considering a premium membership program to compete with the big...

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