Industry analysts have predicted that by 2020, all new software businesses and 80% of historical vendors will offer a subscription option. “What began as a trickle a few years ago has become a stampede of vendors wanting to make a move to a subscription business model,” remarks their analyst.Continue Reading
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The subscription model is booming. The potential ROI for global expansion is wide open, but many subscription businesses that try to expand globally overlook important issues which can impact their ability to be successful in new markets.Continue Reading
Increasingly, subscription businesses seeking to expand are pursuing a global strategy. But to do this effectively, these businesses need to make sure they have the right subscription management platform.Continue Reading
Having proven its appeal to both businesses and consumers, more and more companies are adopting the subscription model as a better way to provide access to their products or services, all the while generating consistent, recurring revenue. It’s a win-win for both subscribers and the business—which is why subscriptions are one of the fastest-growing categories in e-commerce.Continue Reading
Churn is a key metric in subscription commerce, tracked closely by the most specialized Box of the Month businesses to multi-million-dollar enterprise SaaS companies. This is because even slight differences in churn rates can have a significant impact on revenue growth.
Understanding how to minimize churn and increase subscriber retention is a key focus for successful subscription commerce companies. It’s a significant area of focus for Recurly, too, as we are continually working to develop new technology to reduce churn. We also want to make sure we are sharing our expertise, and our newest e-book discusses key considerations in managing churn and retaining subscribers.Continue Reading