What Boxing and Cord-Cutting Have in Common

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There’s a record that’s set to be broken next weekend. If you’re a fan of “combat sports,” then you probably already know that we’re referring to the upcoming fight between Floyd Mayweather and Connor McGregor, which is expected to be “the biggest fight ever in the history of two people punching each other," as colorfully described by UFC President Dana White. The event, scheduled for August 26th, is expected to gross over a half a billion dollars, with much of the viewership numbers—and money—coming from those watching the fight as a pay-per-view event.

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