Improved Efficiency and Analytics With Recurly’s Item Catalog

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New Features e-commerce item catalog

As noted in a previous post, the subscription e-commerce business is booming. This segment has grown by more than 100% per year over the past five years, according to McKinsey, and research from our partner Shopify suggests that global e-commerce sales will hit $4.8T by 2021. Capturing and managing your e-commerce offerings in a product catalog provides an organized approach to support this growth.

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Recurly + Zendesk for an Improved Subscriber Experience

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Integrations New Features Zendesk

Recurly is excited to announce our newest integration, with Zendesk, a leading customer service SaaS solution. Many of our customers use Zendesk Chat and Support to handle communications with subscribers at all stages of their lifecycle. With the ability to see subscribers details and refund, pause, or cancel a subscription directly from the Zendesk interface, you’ll save time and provide great service to your subscribers. 

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Use Recurly + Zapier to Automate Subscription Processes

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Integrations New Features Zapier

Many key business processes today are run on a suite of SaaS business applications. From marketing automation to inventory management to accounting, best-in-breed applications have permeated even the stodgiest of industries. While these applications have created tremendous efficiencies, it’s critical to ensure that each application is using comprehensive, up-to-date data. To do this requires integrated systems that share data automatically.

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Protect Your Revenue With Gateway Failover

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New Features Payments gateway failover

You rely on your payment gateway for business success. Without it, you simply can’t accept payments from customers. Unfortunately, all gateways at one time or another experience outages and performance issues. Across Recurly’s supported gateways, we’ve documented an average of 40 performance issues per year. With downtimes up to several minutes, this can add up to significant lost revenue. This is no insignificant concern for an online business because transaction success directly contributes to maximizing your revenue. 

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Efficient Billing for Subscription Shipping Fees

Subscription businesses selling physical goods fall into four main categories:

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Account Hierarchy Enables Parent-Child Billing for Increased Efficiency

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New Features account hierarchy

Subscription businesses in the B2B realm may have subscribers which are organized into different business entities—for example, a business with multiple locations, an enterprise with multiple business units, or a conglomerate with multiple subsidiaries. In order to bill these subscribers efficiently and accurately, they need to be able to define these “parent-child” billing relationships in their subscription management platform.

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Recurly’s Custom Gateway Routing Enables Flexible Payment Routing

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New Features gateway routing

Recurly is excited to announce Custom Gateway Routing, an important new capability that gives our customers unlimited flexibility in routing payments—either the initial transaction or subsequent renewal transactions—to a specific gateway. This lets them take advantage of the benefits a certain gateway may offer for specific types of transactions, for example, based on geolocation or for specific products.

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Deepen Subscriber Insights With Custom Fields

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New Features custom fields

Modern business software contains a wealth of customer data and has provided for much greater operational efficiency. It’s also added to the difficulty of managing and integrating data across systems. Creating custom data fields can help mitigate this by connecting data across systems. Custom fields can also be used to add data to subscribers’ records to help you better serve them.

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Subscription Billing Terms Provide More Flexibility

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New Features Subscription Billing Terms

Subscription businesses benefit from having the flexibility to create different plans and pricing structures to meet market needs. Subscription businesses also need the flexibility to offer billing intervals that may differ from the plan length.  

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Credit Invoices Help Support Streamlined, Accurate Billing and Accounting

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New Features credit invoices

On the surface, subscription billing may appear straightforward: just bill the same amount each billing cycle. The reality is that the subscriber lifecycle can involve a number of complex billing scenarios such as upgrades, downgrades, adding or removing additional products, changing quantities, or any combination of these billing events—each of which may then require you to prorate the invoice to accurately reflect the change in terms or usage.

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