New Research on Subscriber Acquisition Methods and Results

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analytics metrics research Recurly Research

Benchmark data is an invaluable resource. It can help businesses make better-informed decisions and provide an objective means to gauge business performance. Recurly has unique and valuable access to comprehensive data and metrics that can help subscription businesses make those critical decisions.

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For the Love of Retail, This Valentine’s Day

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coupons research gift subscriptions

Various statistics from the 2016 holiday season show that retailers’ holidays were bright, with strong sales both in-store and online. For example, a recent article from eMarketer highlighted data from Retail Metrics which showed overall holiday spending likely rose 4%. Similarly, retail consulting firm Conlumino’s data showed total holiday sales rose 3.8% to $196.1 billion—the biggest growth since 2011—led by a 17.1% increase in online spending.

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Recovering Revenue From Declined Transactions: New Research From Recurly

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Recovered Revenue metrics research

Recurly is pleased to announce the release of new research which examines some key metrics for credit cards vs. debit cards. In particular, we focus on how much revenue can be recovered from failed transactions for each card type. Repairing failed transactions is an important aspect of mitigating involuntary churn which can and regularly does occur when a recurring payment is declined. Our research shows the significant revenue that Recurly can recover from failed payments, from both credit and debit cards.

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Read Recurly’s Latest Report on Key Metrics for Subscription Businesses

Recurly is pleased to announce the release of our latest industry report—our Subscription Snapshot—in which we examine a sample set of 25 million subscription transactions to identify the key metrics that a subscription business should monitor and optimize in order to maximize revenue and maintain healthy growth.

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New Infographic: How Subscriptions are Fueling the E-Commerce Juggernaut

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shopping metrics research

Subscriptions are not only changing how retailers do business and how consumers buy, but the model’s popularity is also a key factor in fueling the continued growth of e-commerce. These days, there’s an abundance of subscription products and services from which to choose, meeting nearly every need and every niche interest. From everyday necessities like razors, soap, and dog treats, to gourmet snacks, handmade tea, curated beauty products, designer jewelry, even airline flights and legal counsel – there’s a subscription service to meet a wide range of wants and needs.

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The Results Are In: Mobile Gains Ground, Eats Brick-and-Mortar

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Trends e-commerce shopping research

The growth of mobile over the past few years should come as no surprise, and many analysts have been wondering whether e-commerce sales via mobile devices will one day overtake sales completed on desktops and laptops. If the 2015 holiday season is any indication, that is a distinct possibility.

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