Author Archive: Marilyn Latham

Event Recap: Subscription Show

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industry events

Last week, Recurly was a sponsor at the first annual SUBSCRIPTION SHOW, hosted by Subscription Insider and held in the beautiful if chilly downtown Boston. The show featured presentations and panels from some of the top in the industry including Worldpay, JPMorgan Chase, the NBA, A+E Networks, Sirius, Marvel, and Intuit, along with a number of other other Enterprise businesses and SMBs. The primary subscription verticals represented were OTT/streaming media, publishing, SaaS, and box of the month, and most attendees are from companies looking to mature their subscription product offerings or transition their product/service into a subscription model, rather than businesses that are completely new to subscriptions. 

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Spreading Good Cheer Through Subscriptions This Holiday Season

That time of year is approaching, when sleigh bells are rung, dreidels spun—and retailers look forward to making their revenue numbers for the year. 

For retailers and shoppers alike, the holiday season officially kicks off on Black Friday followed by Cyber Monday, an even more popular shopping day. Last year, 67 million shoppers stole time away from work to make a dent in their holiday gift list on Cyber Monday. Overall, online purchases account for around 20% of holiday sales. 

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GoCardless Partnership Provides Additional Global Payment Options

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Partners Payments ACH Recurly News

Recurly is pleased to announce a new partnership with GoCardless, the leading global fintech for recurring payments, which will allow our customers to provide additional payment options to their subscribers and prospects. These new bank debit options include SEPA (Eurozone) and Bacs (UK), along with ACH (USA). More than 30% of Recurly’s customers are either selling globally or have immediate ambitions to grow globally. These new payment options, available in Q1 2020, will enable Recurly merchants to grow their international subscriber base, increase revenue, and reduce the fees associated with using other payment methods. 

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A Subscription Box Company Working to Empower Women: With Help From Recurly and Shopify

The first subscription box service appeared in 2004. Called The Sampler, if offered samples of products from independent, web-based artists and shops. Various other boxes emerged soon-after. Early successes include Quarterly, Birchbox, NatureBox, and BarkBox (Recurly is proud to count the latter two as customers!).

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Recurly’s Promotional Toolkit Supports Subscriber Acquisition and Retention

Subscription businesses, like any other business, need to continually attract new customers—and of course, keep their existing customers happy. When businesses exceed all expectations, they may find themselves lauded in the trade press over these results, as AMC Theaters and Spotify were recently. AMC’s Stubs A-List movie ticket subscription service reported signing up over 900,000 subscribers last quarter, just 100,000 short of its one-year goal. Spotify reported reaching 108 million premium subscribers in Q2, representing a 31% increase year-over-year. 

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Getting Ready for PSD2: Work With Recurly and Your Gateway

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compliance PSD2

Is your business ready for PSD2? Come September 14th, the answer to this question will determine your ability to accept online payments in the European Economic Area (EEA).

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Recurly eBook: Gaining a Competitive Advantage Through Subscription Commerce

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ebook

Did you know that 15% of online shoppers have signed up for one or more subscription services? Or that the subscription e-commerce market has grown by more than 100% every year over the past five years? In fact, this market generated more than $2.6 billion in sales recently, and 2019 will likely continue this upward trend as more businesses discover the power and performance of the subscription model.

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So Many Ways to Participate in Boulder Startup Week

Boulder Startup Week (BSW) is in its 10th year. This free, five-day event celebrates the unique startup community in Boulder, Colorado. It’s also a celebration of entrepreneurship and a way to support a common goal: to imagine and bring to life exciting, valuable, and successful companies.

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Silicon Valley Bank Meetup Recap: Discussing Trends in Subscription Commerce

On Wednesday evening of last week, Silicon Valley Bank hosted a lively meetup with Recurly at the Bank’s San Francisco office. The event was attended by a highly-engaged group of subscription commerce companies gathered to discuss best practices and the growth of the hybrid model.

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Strategies for Improving the Subscriber Checkout Experience

We’ve all been there: waiting in line at the grocery store with one item behind someone with twenty. It’s frustrating. The checkout process in e-commerce can be frustrating too, and subscription businesses should do all they can to optimize and streamline this process for their subscribers. Why? Because eliminating friction from the checkout experience is a best practice and can increase conversions. What are some ways to do this?

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